Exhibiting at trade shows and conferences is a great way to reach a targeted audience for your products and services. Booth space can be expensive, so it's important to get the most out of your investment. That's why you should be thinking about providing a quality user experience when you're … [Read more...] about PowerPoint presentations for trade show booths
Presenting at trade shows: problems and solutions
The Small Business Expo—a business networking event, trade show, and conference for business professionals—was held in mid-October in Boston, Massachusetts. Among the many offerings at the SBE were numerous workshops designed to provide valuable business skills. The workshop I attended was being … [Read more...] about Presenting at trade shows: problems and solutions
Getting People’s Attention at Trade Shows
Last week, I attended the New England Business Expo in Worcester, Massachusetts. Now, I've designed a number of trade show booths, but I haven't attended many trade shows so I haven't seen my work in the field before. But I know a good trade show booth from a bad one, so I was curious to see what … [Read more...] about Getting People’s Attention at Trade Shows